ABOUT BENCHMARK
Websites, custom applications and business systems shaped by practical experience and personal service.
MEET THE TEAM
Meet the people who help define your project, build the tools and keep the work moving.
CUSTOMER SUPPORT & PROJECT COORDINATION
Ryan is Benchmark’s primary point of contact, helping customers clarify their goals, coordinate project details and understand the next steps.
He is a third-year computer engineering student at the University of Oklahoma, bringing a growing technical foundation to Benchmark’s software and website work.
Ryan@benchmarklocalboost.com
PRODUCT DEVELOPMENT & SALES STRATEGY
Bill brings more than 34 years of retail flooring sales experience to the design and development of Benchmark’s websites, apps and business systems. His Army background as a military intelligence linguist and legal specialist contributes to his emphasis on clear communication, careful documentation and attention to detail.
He designs around the complete sales lifecycle: customer acquisition, education, closing the sale, aftercare and earning a customer for life. Each system serves a practical purpose—helping customers find the business, understand their options, buy with confidence and receive consistent care after the sale.
FROM EXPERIENCE TO PRACTICAL SYSTEMS
Bill’s development work spans the estimating engine, business administration, customer-facing websites and sales tools. The portfolio below shows what each does and where it fits in the sales lifecycle. Local Boost pairs that practical approach with managed local visibility services.
Translates practical estimating knowledge into consistent, repeatable calculations. Core applies configured rules for quantities, materials, labor, minimums, accessories and installation requirements. It keeps detailed estimating logic separate from the sales interface and provides the calculation foundation for Benchmark Quick Quote.
The administrative foundation for managing companies, locations, user access, service selections, proposals, contracts, subscriptions and Benchmark’s customer billing and payment processing. This is distinct from Benchmark Core’s estimating calculations. Its current billing integration collects payments for Benchmark’s own services; customer-business payment collection is a separately scoped capability.
Explore Benchmark Core Enterprise →CUSTOMER ACQUISITION · A STANDALONE SERVICE
Be found. Build trust. Make it easier for customers to choose you.
A strong website is only one part of getting found. Incorrect business details, inconsistent listings and weak map visibility can keep customers from reaching you in the first place. Local Boost manages that local presence—with approved corrections, monitoring and documented results.
Review your business identity, identify incorrect or duplicate records and submit agreed corrections so customers can find reliable information.
Visibility and Growth plans use geographic ranking grids, keyword tracking and competitor comparisons to show where your business is easier—or harder—to find.
Growth adds branded review requests, authorized invitations and review monitoring to help you ask customers for honest feedback.
Benchmark reports separate submitted corrections from independently verified repairs, with pending issues and next steps kept visible.
Keep your existing website. No website purchase is required. Choose Essential, Visibility or Growth for ongoing support, or request a separately quoted one-time repair. Website packages include a defined initial listing setup; an ongoing Local Boost subscription is a separate service.
Compare Local Boost plans and scope →Your website gives customers a place to understand your business, explore their options and make contact. These three levels define how much education and guidance the site provides.
01 / FOUNDATION
A complete business website that helps customers find you, understand your services and start a conversation.
02 / EDUCATION & CONFIDENCE
Everything in Essentials, with more ways to demonstrate experience and help customers explore their options.
Helps customers connect possibilities with real work and make more informed decisions.
Explore Enhanced →03 / DEEPER GUIDANCE
Everything in Enhanced, with deeper education and a clearer path from interest to a useful inquiry.
Answers more questions and gives the sales team useful context before the conversation begins.
Explore Enhanced Plus →Guides customers through relevant choices and questions so they can explain their needs and connect with the appropriate team or location. Each experience is configured around the business’s products, services and sales process.
Explore Benchmark NextStep →Organizes project information and applies business-specific estimating rules through Benchmark Core to produce consistent estimates and clear proposals. It helps salespeople explain the work and gives customers a clearer basis for making a decision.
Explore Benchmark Quick Quote →Brings customer information, salesperson ownership, appointments, opportunity stages and next actions together. Optional Benchmark Sales Rotation supports fair distribution of sales opportunities using company- and store-specific rules. Pilot preparation; rollout and connections are confirmed before activation.
Explore Benchmark CRM →Developed around contractor coordination and the handoff between sales and project work. The supported workflow, access, integrations and availability are confirmed for each implementation.
Designed to bring customer access and relevant information into a coordinated experience. The information customers can see, actions they can take and connections to other systems are defined and verified for each implementation.
Supports planned follow-up, project communications, aftercare and ongoing customer contact. It is designed to help businesses remain useful and responsive beyond the initial purchase. Pilot preparation; messaging requires verified activation.
Explore Benchmark Re/Engage →Product availability and integrations are confirmed during onboarding. Software subscriptions are scoped separately from website packages. Website descriptions summarize capabilities; current inclusions and pricing are listed on the package pages.
Custom web applications for quoting, customer portals, internal workflows and dashboards. We start with the people, process and problem, then define the features, access, integrations and support your business needs.
Pricing determined by scope. Development, hosting, maintenance and third-party costs are clearly identified in a written proposal before paid work begins.
Explore Benchmark Custom Business Applications →HOW WE WORK
Reviewed findings explain the issue and the practical next step. You can use them yourself, take them to your provider, or ask Benchmark to quote corrections.
See sample findings →Customer-owned domains and production accounts remain under your control. Optional care is identified separately in your quote.
Read the ownership details →Website builds include the Benchmark Quality Guarantee and a private Launch Verification Report covering the approved scope.
See the launch review →A free Snapshot or paid audit is not a prerequisite to discuss a website, landing page, or known repair.
BEYOND WEBSITES & VISIBILITY
Quick Quote, CRM, Re/Engage and NextStep support estimating, customer organization, follow-up and guided inquiries. See what each product does and its current availability.
Explore Enterprise Products →